Advertising appliance.



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PATBNTED MAR. a, 190s.

s. P. HALL. I Y ADVERTISING APPLIANGE. APPLICATION FILED JULY 19. 1907.

IN NTOR 'Q i C ,SW1 g, W

V WITNESSES UNITE SAF SAMUEL F. HALL, OF LA FAYETTE, INDIANA.

ADVERTISING APPLIANCE.

are. 880,658.

Specification of Letters Patent.

iatented March 3, 1908.

Application filed 19. 1907. Serial No. 384557.

To all whom it may concern:

Be it known that I, SAMUEL F. HALL, a citizen of the United States, residing at La Fayette, in the county of Tippecanoe and State of Indiana, have invented certain new and useful Improvements in Advertising Appliances g and I do hereby declare the following to be a full, clear, and exact description of the invention, such as will enable others skilled in the art to which it appertains to make and use the same.

My invention relates to a directory system, or advertising appliance, and it consists of certain nevel features and construction of parts, the preferred form of which will be hereinafter referred to and more particularly pointed out in the claims, reference being had to the accompanying drawings also made a part of this application, and in which,

Figure l is a perspective view of my invention with portions thereof broken away to show the reverse side of the belt. Fig. 2 is a central, sectional view of my invention complete ready for use as seen on line 2 2, Fig. 3. Fig. 3 is a sectional view as seen on line 3 3, Fig. 2. Fig, 4 is a sectional view of Fig. 2 on dotted line 4 4. Fig. 5 is a side elevation of adjusting means for tightening the belting, while, Fig. 6 is a front view thereof.

Referring to the drawings in which similar reference numerals designate corresponding parts throughout the several views, 1 indicates a suitable casing made of any desired shape according to the judgment of the manufacturer and within said casing I mount in the upper and lower ends thereof a plurality of rollers or .beltcarrying members properly j ournaled in suitable seats in the side walls of the casing, one of the journals being shown in Fig. 3 and indicated by the numeral 2.

It will be understood that any desired number of rollers may be provided as may be considered to meet the requirements and provide for the length of the belting to be employed, -it being obvious that the display capacity of my advertising appliance will be proportionately increased by increasing the length of the belting.

In the drawings I have indicated the upper series of rollers or belt-carrying members by the numerals 3, while the lower series are designated by the numerals 4, it being understood that the belting 5 disrigid on the rollers.

posed thereon may be of any preferred material and that one or both surfaces of the belting may be provided with printed'matter, as data relating to various matters, or may carry a plurality of'advertisements so that the advertising matter or other data placed upon the surface of the belting may be easily seen and read through lthe glass front section 6.

The object in providing both surfaces of the belting with printed matter is to increase the capacity of the displaying surface when desired, as said belting is so arranged that it may be reversed on the rollers and either side of the belting exposed to view at will. The rollers 3 and 4 are provided at each of their ends with enlarged portions 3a and 4LL respectively which are adapted to provide bearing surfaces for' the belting so that said belting will not engage the rollers except at the ends thereof and, in order to prevent the belting from sagging between the end portions, reinforcing bands 4b are secured to the edges of the belting, said reinforcing bands being substantially the same width as the enlarged portions at the ends of the rollers, one half of the bands being above the belting and the opposite half thereof below the belting, thereby materially reinforcing the belting and holding the same One of the carrying rollers is provided with an extended shaft or is otherwise adapted to receive the controlling crank 7, or any other suitable operating mechanism may be employed.

It is obvious that any suitable form of driving appliance or motor may be used as may be considered to best serve the purpose. Any suitable means may be provided so that one or more of the belt-carrying rollers 3 or 4 may be so mounted that the roller may be bodily adjusted or moved to tighten the belting and as one form of such means, I call attention to Figs. 5 and 6, where it will be observed that I have provided a bifurcated yokemember 8, the ends of which are provided with circular cavities 8a to receive the reduced portion of the roller, said bifurcated portion snugly fitting between the enlarged portions at the ends of the rollers, whereby said yoke will be held against longitudinal movement. An adjustable stem or anchoring point 9 is secured at the longitudinal center of the yoke and depends therefrom, said point being controlled by the thimble or sleeve 10, provided with right and left threads and it is, therefore, obvious that by properly rotating the sleeve, the roller engaged by the yoke 8, may be readily moved upward and thereby tighten the belting passing over said roller. Any suitable means however may be provided for adjusting one or more of the rollers, so as to tighten or loosen the belting according to the requirements of the casing, any suitable means being employed for the accomplishment of this purpose. n

Any suitable form of handle 1l may be provided, preferably, for the top portion of my advertising appliance, and a lock 12 may also be provided for'the door 6 to render the interior parts unaccessible except as desired.

ln Fig. l l have shown the belting as provided with certain data, thus illustrating that data of any nature may be placed in position to be rendered plainly visible through the glass door section 6.

My appliance will be very useful and desirable as a business directory, containing the name and address and the business of different citizens, so that any person by turning the handle in either direction may obtain the information he is seeking.

Believing that the construction and manner of using my improved advertising appliance or directory have thus been made clearly apparent, further description is deemed unnecessary.

What I claim is: l

1. In an advertising appliance of the class described, the vcombination with a casing having a plurality of rollers, arranged in series at the u per. and lower ends of said casing, said rol ers having enlarged portions at each end thereof and one of said rollers being adjustable 5 of a bifurcated yoke member adapted to engage said adjustable roller and fit between the enlarged ends, an anchoring stem extending from said yoke to the bottom of the casing, said stem being formed in two sections, the meeting ends of which are threaded and a thimble having right and left threads therein adapted to engage the threaded ends of the stem and adjust the same longitudinally.

2. ln an advertising appliance of the class described, the combination with a casing; of a plurality of rollers at the upper and lower ends of said casing, one of said rollers being adjustable, enlarged portions on said rollers, a belt adapted to travel on said rollers, said belt having characters on the faces thereof, a bifurcated yoke having cavities to receive the smaller portion of the adjustable roller, said yoke snugly fitting between the enlarged portions of the roller, a stem formed in sections and extending from the yoke to the floor of the casing and means between said sections to increase or decrease the length of the stein.

ln testimony whereof I have signed my name to this specification in the presence of two subscribing Witnesses.

SAMUEL FQ HALL. Witnesses WM. A. Lovn, J. A. HARRis. 

